| <!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN"> |
| <!-- saved from url=(0056)http://www.eclipse.org/org/howtojoin/addin_marketing.htm --> |
| <HTML><HEAD><TITLE>Eclipse Foundation</TITLE> |
| <link rel="stylesheet" href="../../default_style.css"> |
| <STYLE type=text/css>.style1 { |
| FONT-WEIGHT: bold; FONT-SIZE: 14px |
| } |
| </STYLE> |
| |
| <META content="MSHTML 6.00.2900.2627" name=GENERATOR></HEAD> |
| <BODY> |
| <TABLE cellSpacing=5 cellPadding=2 width="100%" border=0> |
| <TBODY> |
| <TR> |
| <TD align=left width="72%"> |
| <P><FONT class=indextop>how to join</FONT></P> |
| <P><STRONG>Add-in Provider Member </STRONG></P></TD> |
| <TD width="28%"><img src="../../images/Idea.jpg" height=86 width=120></TD> |
| </TR></TBODY></TABLE> |
| <TABLE cellSpacing=5 cellPadding=2 width="100%" border=0> |
| <TBODY> |
| <TR> |
| <TD vAlign=top align=left bgColor=#0080c0 colSpan=2><B><FONT |
| face=Arial,Helvetica color=#ffffff>Participate in Eclipse Marketing |
| Opportunities</FONT></B></TD> |
| <TR> |
| <TD vAlign=top align=right> </TD> |
| <TD> |
| <P> |
| <P>Eclipse Members are able to benefit from the awareness and the install |
| base of Eclipse. The Eclipse Foundation has created a number of |
| opportunities to help drive more customers to your offerings.</P> |
| <P><STRONG>Eclipse.org Web Site</STRONG><BR>Eclipse members can be |
| highlighted on the eclipse.org web site in a number of ways:</P> |
| <UL> |
| <LI><EM>Member Listing</EM> Each member is provided the opportunity to |
| post their company name and log on the web site. |
| <LI><EM>Members in the News</EM> The Eclipse.org web site highlights |
| members news related stories. |
| <LI><EM>Eclipse in Action</EM> Members are able to post success stories |
| of how their customers are using Eclipse based products. </LI></UL> |
| <P><STRONG>Eclipse Foundation Member Logo</STRONG><BR>Members will be |
| granted the right to use the official Eclipse Foundation Member logo. This |
| exclusive members only logo can be used on marketing material, ex. Web |
| site, signs at trade shows, product collateral, etc.</P> |
| <P><STRONG>Press releases</STRONG><BR>Eclipse Foundation will provide |
| press assistance and quotes for new members press releases and ongoing |
| member product announcements. </P> |
| <P><STRONG>Marketing Committee </STRONG><BR>Member companies are |
| encouraged to actively participate in the Eclipse Marketing Committee and |
| Public Relations Committee. These committees are engaged developing |
| marketing strategy and implementing programs that promote Eclipse and the |
| member companies. </P> |
| <P><STRONG>Speaking and Editorial Contacts </STRONG><BR>Eclipse Foundation |
| employs the services of a professional press agency. This agency is |
| actively looking for opportunities to place Eclipse related articles in |
| magazines and Eclipse related speaking opportunities. These opportunities |
| are passed on to the members. </P> |
| <P><STRONG>EclipseCon</STRONG><BR>Once a year, the Eclipse community meets |
| for the annual EclipseCon user conference. This is a perfect opportunity |
| to market to potential customers. Eclipse members will receive |
| preferential exhibit space and sponsorship opportunities, show discounts |
| and other members only opportunities. </P> |
| <P><STRONG>Special Promotional Activities</STRONG><BR>The size and |
| popularity of Eclipse community presents members unique promotional |
| opportunities, ex. advertising supplements, newsletter sponsorships, etc. |
| </P> |
| <P><STRONG>Networking Opportunities: </STRONG><BR>Eclipse member meetings |
| and committee discussions create many opportunities to network with other |
| technical, marketing and business development professionals. Members |
| discuss and leverage shared resources to solve Member problems and grow |
| the Eclipse community. </P> |
| <P class=style1> </P></TD></TR></TBODY></TABLE></BODY></HTML> |